Thursday, September 26, 2019

Mobile marketing research Paper Example | Topics and Well Written Essays - 1250 words

Mobile marketing - Research Paper Example Wireless communication has revolutionized human interactions and actions in ways that could not have been anticipated by Graham Bell, the founder of the telephone. The revolution has given new meaning to the term mass communication and the possibilities offered by the communication systemsPerhaps the most widely used conduit for communication these days is the mobile phone. It is needless to say that the advancement in communication technology has been crucial in the parallel progress and expansion of the global knowledge base and the pace of acquisition of further knowledge (Burns & Bush, 2000). And academic research being one of the main routes to progress in the understanding of human beings has been affected positively by the growth of the communication systems. For instance handling the data accumulated in any research process has become much easier thanks to the facility of software databases for storage of research data (Janssens, 2008). Data in this form is available for tran sport virtually without limitations of time for sending or the location of the sender and receiver. However the incorporation of technology into research methodologies is yet to take a form and most of the research procedures involve techniques that are indifferent to the use of technology. For example a lot of primary research is still conducted with data collectors going to the subjects of the research to collect the data and the communication facilities play a trivial role in facilitating the process (Malhotra & Birks, 2007). Hence research over mobile phones and similar communication devices is also not viable in most fields of research and because of many research limitations and requirements. The Benefits of Mobile Access in Research However the leading business organizations of the world are working on devising methods of capitalizing on the potential of market research insight provided by the prospective use of mobile networks for outreach to the subjects of the market resea rch. The main advantages that the ubiquity, spread and incidence of mobile phone usage provide are the speed with which market research can be conducted, the delimitation of the timing restriction for conductance of research, the ability of capturing the opinions and other data of research at any particular time (for instance, reactions of a group of people can be captured using mobile technology immediately after an event), the ease of carrying out the research, the lack of restrictions of the location of the human subjects of the research or that of the researcher, and the possibility of both lateral and vertical research incorporating all the aforementioned advantages, i-e the ease of investigating the state of one factor over many different time instances and that of recording the state of a factor at any instance over many different locations. It has already been proven that the dimension of research corporations far longed for; the study of ‘pulse impact’ or the i mmediate short-lived effects of corporate tactics and decisions can be studied using the mobile research facility (Taylor, 2000). Hence a company might be able to study the causes and patterns of disinterest or interest among consumers for a newly launched product emanating from the first impression of the product. The possibility of research over the internet, which is one of the major forms of mobile market research and probably the main form of market research of the future, also addresses the vital facet of researching of creating interest for the participant in the research. With all the attractions that are available for use on the digital platform, the researcher can approach more people for the research using fewer resources than are required for conventional researching. In one informal study cited by N. Bradley (2010) in his

Wednesday, September 25, 2019

Effects of Taxation on Macro & Micro economics Term Paper

Effects of Taxation on Macro & Micro economics - Term Paper Example Adam Smith, the famous father of economics was behind the classification of economics. This term paper seeks to evaluate the effect of taxation on both the Macro & Micro economics. Taxation is a key facet in any economy as suggested by Adam Smith in his work on Canons of Taxation .The paper also suggests the areas of further study, in which researchers and other scholars are invited to work on. The Overall the study of economic environment is divided into two halves, microeconomics and macroeconomics. The "Micro" originated from a Greek word. The word means small. Microeconomics entails the study of individual economic units. It is concern with particular individual elements in the economy. It thus gives a worm’s eye view of the economy."Macro" originated from Greek word whose meaning is large. Macroeconomics entails the study of global perspective of the economy. It combines the national or international economy concepts of economy e.g. Total Output, Income and Expenditure, U nemployment, Inflation Interest Rates and Balance of International Trade, etc and what economic policies a government can pursue to influence the conditions of the national economy. It thus gives a bird's eye-view of the economy (Gupta 409) This term paper will focus on taxation as a factor that affects both micro and macro-economic fields. The overall function of taxation is to provide funds to finance the activities of government and can be discussed in the following terms: First, Tax revenue is required to pay for goods and services which government provides: These could be public such as defence or merit goods such as education and medical services respectively. Second, a major function of taxation is to bring about some redistribution of income of income – progressive tax system. Third, Tax revenue may be used to pay interest on national debt. Fourth, Taxation may be used as a fiscal policy instrument to influence full employment levels. Fifth, Social welfare function: i s the use of tax to discourage the production of harmful commodities. Sixth,-Protection policy Function. The Seventh function is the economic stability goal by discouraging unnecessary expenditure (Marshall 87). Adam Smith was the first economist to study the principles of taxation and how they affect the economic environment. Adam Smith came up with principles of taxation; these are equity, certainty, economy and convenience. He came to believe that when a tax is imposed certain conditions must be fulfilled. These conditions are what he called canons of taxation (Marshall 324).These are: The Canon of Equity: This refers to the fairness of a tax system. It’s borne out of the feeling that â€Å"the states’ subjects should support the government in a proportionate way in regard to the revenue they derive’’ (Marshall 324). This means that every person should pay the tax based on the ability; they don t pay the amount. There are three approaches of achieving equity, namely: The Benefit Principle; under this approach, benefits derived from the consumption of goods and services are used as the basis for taxation. Thus people should be taxed according to the benefits they derive from the consumption of public goods. The disadvantage here is to determine the benefits and expenditure of each tax payer. First, The ability to pay: Here the argument is that citizens of a given country are differently endowed in wealth and earnings. Besides the government cannot raise enough funds to finance public expenditure if each and everyone was asked to pay the same amount of tax. So ability to pay should be the basis for taxation because the tax burden is distributed equitably. However, ability to pay is very difficult to effect because of

Tuesday, September 24, 2019

Sociology Assignment Example | Topics and Well Written Essays - 750 words

Sociology - Assignment Example Impression management refers to both a conscious and unconscious process through which people influence perceptions other people about another person, an object, or an event by controlling information on social interaction. In the film, Angela influences Yaniv’s perception of his personality by sending him mp3 songs, which she took from performances of other people in YouTube. Megan and Abby make false claims with the motive of confusing Nev. It is lucid that the photos that Angela sends to Yaniv as those of Megan were from a friend of a friend. Angela finally confesses all the lies that she has told. How Max Weber’s concept of bureaucracy differs from most people’s negative perception of bureaucracy Bureaucracy is a way that organizes enforcement and administration execution of legal rules. The general opinion of bureaucracies is that they tend to focus entirely on their drawbacks and negative impacts on individual rights and efficiency. Many people view bureauc racy from a negative point of view and thus regard it as being inefficient. Max Weber on the other side contradicts with this ideas and views bureaucracy as tremendously effective measure that people should adopt. Max Weber describes bureaucracy in positive terms and considers it to be an efficient and more rational form of organization. Max argues that when one follows the seven principles, bureaucracy emerges as an exemplary form of governance that should be used in leadership. Max argues that officials must exercise their judgment and skills efficiently to serve the people who are of higher authority (Vogt and Williams, 19). They should ensure that they execute the tasks the authority assign them and sacrifice their personal judgment as a way of achieving the objectives that the authority intends. Criminological Theory The theory that I like best when it comes to explaining crime and criminal behavior is differential association and social learning. This is because it is unquesti onably true that one learns crime thorough associating with criminal definitions. When one associates with other people or definitions which approve criminal conduct, then they will tend to involve themselves in criminal behavior. In cases where one repeats criminal behavior, it becomes chronic, and this forms a form of social learning which will make one get used to the behavior. In cases where criminal subcultures are in existence, many individuals will learn how to commit crime and thus this will have the effect of accelerating the rate of crime in the society. This indicates that criminal activity is behavior that people learn from the others either through differential association, subcultures, or social learning. It is thus indispensable for people to curb crime through avoiding association with people who involve in criminal activities. Blame the poor or blame society Of the above two vies, I think that the one that best explains poverty is the view ``blame the society``. It describes poverty as the state of lacking material possessions or money. The society is to blame for the presence of poor people in the world. This is because it is the society that does not provide the necessary reproductive conditions that the poor need to liberate themselves (Vogt and Williams, 29). There are many people who dedicate many hours and are still poor. One should not hence blame the poor for their state

Monday, September 23, 2019

A Taste of Honey by Shelagh Delaney Essay Example | Topics and Well Written Essays - 2000 words

A Taste of Honey by Shelagh Delaney - Essay Example There is no attempt to connect the play to a wider social world, by 'argument' (characters do not debate the issues between themselves); nor does the play articulate a position on that world (there is no obvious authorial 'point of view' on display); nor, despite the contextual readings, does Delaney exploit the metonymic function of the characters, action or set, but rather the issues are visible in the texture of the personal relationships themselves. Stuart Hall noted this aspect of the play: Delaney is not at all self-conscious about her ability to portray Salford life but she accepts this as a framework for what she is really interested in communicating-her extraordinarily fine and subtle feel for personal relationships. No themes or ideas external to the play disturb its inner form: her values are all intensive. A Taste of Honey is remarkable partly because it breaks a number of racial and sexual taboos: Jo's lover is a black sailor and her flat-mate is homosexual, and the main action of the play is the journey into motherhood of a young, unmarried teenager. It is not simply that these things are represented, but that they are represented positively-that the form of the play elicits sympathy for characters that come to us heavy with connotations, who are part of a world that we 'read about every Sunday in the News of the World'. It is precisely such socially marginal and 'a-typical' characters with which the Wolfenden Report-and the press debate that followed it-was so concerned. The action of the play is contained by a 'comfortless flat', and the stage space is clearly marked as domestic. It is, however, an interior in which all the domestic activities are potentially on display; the kitchen area, the double bed, the living and eating areas-these are all visible, delineating a whole 'way of life' in its routines and chores. Very little conventional domestic activity actually takes place in this space, though, and when it does, it is not performed by characters who inhabit traditional roles. This is part of a complex series of reversals and oppositions in the play, in which expected connections are severed. The mother figure, Helen, is very unlike a 'mother', having no domestic abilities, being feckless and sexually active. The caring role is taken initially by Jo, the daughter, and then by Geoff, a man who displays none of the conventional 'male' attributes. The nearest to a white, male, heterosexual gender norm in the play is to be found in Peter, Helen's l over and fianc, who is presented as a lecher and a drunk. The three central characters are all potentially sexually active, and the two women become so. However, sex is destructive to happiness in the world of the play-as it is in Look Back in Anger. It separates mother and daughter (Helen's marriage to Peter) and leaves Jo with a baby. Jo's relationship with Geoff is only possible because it is without sex. The only moments of genuine difficulty between them are when sex is involved; Jo's demand that Geoff tell her what he does with

Sunday, September 22, 2019

Oxidation-Reduction Series Essay Example for Free

Oxidation-Reduction Series Essay Place 10 drops of Zinc nitrate, Zn(N03)2 into well A3 of the 24-well plate. 5. Place 10 drops of Iron (Ill) chloride, FeC13 into well A4 of the 24-well plate. 6. Place 10 drops of Copper (II) sulfate, Cu S04 into well A5 of the 24-well plate. 7. Take the metal solids from your LabPaq 8. Use your tweezers to pick up and carefully insert the piece of magnesium into the sodium sulfate. Record your observations. 9. Carefully insert a piece of zinc into the magnesium sulfate. Record your observations. 10. Carefully insert a piece of lead into the zinc nitrate. Record your observations. 11. Carefully insert the lead into the iron Ill) chloride. Record your observations. 12. In the same way carefully insert the iron into the copper (II) sulfate. Record your observations. 13. Place a paper towel over the drain of your sink and pour the contents of the well plate through it. 14. Throw the paper towel and metal pieces in the trash Rinse the well plate and your Oxidation-reduction table (below) Reactions Mg Na2S04 -+ drain wit n running water. Da sodium is stronger than magnesium, turned iron duller, little amount of bubbles Zn in MgS04 Little to no reaction Less of an reaction than the Fec13, but kind of changed color Pb in FeC13 †+ Changed its color made it slimy green Fe CUS04 Completely stripped nail, turned the tip orange Conclusion I was surprised at the reaction that Iron had because although I did expect some reaction I didnt expect that much of a reaction. I was also surprise at how subtle Pb and Zinc and Pb in Iron could be, I feel that this lab was beneficial in honing our observational skills as some of the reactions where harder to see at first, such as Zinc in Magnesium. Potential Sources of Error I feel that human error could destroy this experiment because if you dont clean the well you wouldnt get an accurate response from the metal. I also thought that the pipet was hard to get the accurate amount of drops out (10). Also the time could play a role, if you recorded your observation at different points of the reduction series you might get different answers. Questions A. Based on your observations make an activity series of the metals used. List them in such a way that the most active metal is on the left and the least active metal is on the right. Remember, sodium and copper are metals, too. 1. Iron, Zinc, Lead, Magnesium B. Suppose you inserted a piece of copper into a solution of nickel chloride and bserved no reaction. Then if you inserted a piece of iron into the solution of nickel chloride a nickel deposit formed on the bottom of the well in the well plate. Where does nickel fit into your activity series? 1. Iron, Nickel, Zinc, Lead, Magnesium C. Suppose you inserted a piece of an unknown metal into a solution of zinc (II) nitrate and observed no reaction. Then if you inserted the unknown piece of the metal into the solution of iron (Ill) chloride a deposit formed on the bottom of the well in the well plate. Where does the unknown metal fit into your activity series? 1.

Saturday, September 21, 2019

Emotional Memory Essay Example for Free

Emotional Memory Essay Emotional memory pertains to an individual’s recollection of incidents that have occurred in the past. The mechanism behind such strong retention is mainly based on the emotions that are associated with that particular event, resulting in a increased level of attention that facilitates encoding of the event in the memory of an individual. Emotional memory is also involved in ruminations of the occurrence, regardless of the length of time that has already passed away since the actual event. This kind of memory can be distinguished from other neurobiological concepts of memory because its retention is very strong due to the influence of emotions, which technically magnifies details of the incident. Research has shown that emotional memory is imprinted in the cortical region of the brain. This description is supported by observations that several neural activities occur in the cortex, thus facilitating memory retention. Several studies have indicated that emotional memory involves two major processes, namely encoding and post-encoding. The first process of encoding involves the heightened level of attention of an individual during the actual event, while post-encoding pertains to the consolidation of the details of the event after the actual incident, coupled with enhancement that is triggered by the emotions that were set off at that time. One prime example of an emotional memory is the vivid recall of an accident that is associated with physical injury and blood. Regardless of the length of time that the incident has occurred, the individual who was involved in the accident is still capable of remembering the accident even after several years. One complication of emotional memory is that an individual finds it difficult to dissociate his emotions with regards to a particular incident. It is thus extremely hard for an individual to go back to the site of an accident if this person almost died at that time. It has been suggested that evolution also plays a role in emotional memory, wherein the brain of human beings has acquired the capacity to retain details of an event in order to survive that particular incident. It may thus be possible that through fear, early primates and other higher mammals may have learned to stay away from predators and other harmful environmental components in order to survive in the wild. These species may have adapted such modes of memory by being subjected to extreme discomfort or pain that is related to incidents such as toxin exposure or predation and thus their perception for harmful conditions may have been imprinted in their brains and possibly passed on to their offspring. The exact mechanism behind the retrieval of memories associated with a particular incident based on emotional settings still remains elusive up to this date. The unique feature of storage for a prolonged period of time further complicates the pathway and several analysts have attempted to address this question. Neurobiologists have suggested that emotional memory may be act as a complete process unless an individual is able to retrieve the information associated with a specific incident in the past. Storage of information, or encoding, is simply one component of the entire emotional memory pathway yet the retrieval of specific information is essential in determining that the entire process has been completed. It has also been suggested that emotional memory is easier to access over the neutral events, and this is also partly due to the role of amygdala, which influences how the hippocampus functions at such events. In addition to the emotional influence, sleep also sways the brain to remember specific incidents, wherein the amount of sleep can result in a positive or negative condition for memory. According to Sterpenic et al. (2007), memory is influenced by sleep through the imposition of neural correlates. Through the application of functional magnetic resonance imaging (fMRI), a comparison of neural connections was examined among subjects who were able to sleep for a sufficient amount of time and those who were deprived of sleep. The investigation was designed towards a stage wherein the subjects were allowed to undergo post-encoding, which is one of the two stages of emotional memory. The investigation showed that subjects who received enough hours of sleep had the ability to remember the positive events that occurred. On the other hand, an interesting observation came from those subjects who were subjected to a particular negative event. They observed that regardless of sufficiency or lack of sleep, the subject participant was able to retain the details of the negative event, most probably through the characteristic emotion that was generated from the negative stimuli. Another observation gathered by neurobiologists regarding emotional memory was that several regions of the brain were responsible in retaining such details and emotions. The two major brains areas involved in emotional memory were the hippocampus and the cortex. Specific regions of the cortex that were responsible for emotional memory included the prefrontal cortex, which is also involved in criminality. It seems that negative emotions, such as that involved in emotional memory, are largely stored in this region of the brain. Moreover, fMRI scanning showed a functional connection between these two regions of the brain and the combinatorial effect of these regions was magnified when the incident is featured with negative stimuli or emotions. It is interesting to know that sleep may also have a selective effect on the memory of an individual. The amygdala was observed to only stimulate the hippocampus for encoding when a negative event has occurred and this happens with or without sleep. On the other hand, a happy incident will only be stored in the hippocampus if an individual receives enough sleep. Such selective storage of details may be largely influenced by emotions during that particular event, and not simply by the amount of time that an individual was able to sleep. Such kinds of research investigations are thus important in the providing a better understanding of how emotions influence an individual’s memory and ultimately, one’s mental condition. It has also been shown that emotions play a major role in the storage of details in the brain. In an investigation that involved manipulation of the context of emotion of subject participants, the activity of the neural networks in the brain was examined. A specific memory tested also allowed the comparison of retrieval capacities of the brain and the research conducted by Smith et al. (2005) showed that the presence of emotions increased the likelihood that an individual will retain the details of the incident. The emotional memory tested in this study showed that the actual area of brain involved in this mechanism is the left side of the amygdala, as well as the left side of the frontotemporal region of the cortex. The study also showed that the right side of the amydala and the frontotemporal cortex was not capable enough of storing details of a specific incident, regardless of its coupling to emotions. It is thus possible that when an individual has damaged the left side of his brain, then it is impossible for him to recall any other details of his past. It should also be understood that cognition is mainly based on memory as well as emotion, yet for several yesterday there were not attempts performed into looking into the finer details of the pathway. In addition, there were also only a few reported regarding the interaction of the amygdala and the cortex and on how these two regions responded to each other’s messages. The advent of high definition imaging technologies such as the magnetic resonance imaging allowed the visualization of internal regions of the brain that were perceived to be unreachable by an other analytical means. References Smith, A. P. , Henson, R. N. , Rugg, M. D. and Dolan, R. J. (2005). Modulation of retrieval processing reflects accuracy of emotional source memory. Learning and Memory, 12, 472–479. Sterpenich, V. , Albouy, G. , Boly, M. , Vandewalle, G. , Darsaud, A. , Balteau, E. , Dang-Vu, T. T. , Desseilles. M. , D’Argembeau, A. , Gais, S. , Rauchs, G. , Schabus, M. , Degueldre, C. , Luxen, A. , Collette, F. , Maquet, P. (2007). Sleep-related hippocampo-cortical interplay during emotional memory recollection. PloS Bi

Friday, September 20, 2019

The Argument Of Free Will And Determinism Philosophy Essay

The Argument Of Free Will And Determinism Philosophy Essay Determinism is when a persons behaviour is considered to be affected by internal or external forces while free will is an individuals ability to make most decisions. If we agree to a deterministic description of psychology then we can precisely foretell human behaviour, which results in psychology being in a similar field of science as physics or chemistry. According to Watson, (1982:2), determinism is the view roughly, that every event and state of affairs is causally necessitated by preceding events and states of affairs. On the other hand according to Gross, (2009:210) free will is, the common sense, lay persons understanding of the term is that the actor could have behaved differently given the same circumstances. This essay will explore the different approaches to free will and determinism from different theorists for example behaviourists, neo-behaviourists and so on. The argument of free will and determinism between psychologists and philosophers has existed for years. People who are determined assume that behaviour is determined by outside and internal forces performing on the human being. One example of an outside force could be parents supporting a kind of behaviour thereby encouraging it. On the other hand an internal force would be driven by hormones. People who believe in free will assume that things are a bit difficult (Eysenck, 1994). They know that there is external and internal factors but they believe that people are free to choose their own behaviour. The free will and determinism debate could be finished up by the query that could a persons behaviour have been different in a certain situation if they willed it?(Eysenck, 1994:65) People who are deterministic would disagree and those who believe in free will would agree. Determinism is supported by more theories in psychology than free will. Behaviourists are highly determinists and they argue that the universe is ruled by certain widespread systematic principles (Eysenck, 1994). They believe an action is initiated by a certain presiding cause, and a persons action is no exception. Behaviourists also believe that accurate judgement of peoples behaviour is likely, if a persons present stimulus circumstance is recognized, and if their habitual past is recognised. Skinner (1971, cited in Gross, 2009) claimed that behaviour is determined by ecological factors and that people usually replicate behaviours that are rewarded. According to Skinner free will is an illusion. Bandura, a neobehaviourist, believed in reciprocal determinism and pointed a weakness in Skinners methodology. If human behaviours are truly determined by the external incentives and retributions, then people would always transform to conform to other people. Bandura specified that behaviour is learned from the environment through the process of observational learning (Chance, 2009). Children watch the behaviour of people surrounding them and the people being watched are named models. In society children are influenced by many people or models for example parents, actors on televisions and other models they meet at schools. Children copy these behaviours and then practise these behaviours later on in life. Bandura demonstrated with the bobo doll experiment. He illustrated how there can be hidden learning until a reward or stimulus is used to encourage that behaviour. Young children copied to either strike, or not strike the bobo doll. Only the children that witnessed the model, not g etting positive reinforcement for striking the doll really got involved in that activity. Skinner concentrated mainly on the concept that peoples behaviours are determined by the outside world. When an individuals behaviour is determined by force or punishment it is clear that there is no act of free will. One example of that could be being scared of committing an offence or crime because of the fear of going to prison. Likewise we are also shaped by positive reinforcements, for example being paid a bonus for working overtime (Gross, 2009). However we usually forget about external causes of our behaviour and assume that we are acting freely. When we are determined that we are acting freely this usually implies that we are free from negative reinforcements and this is usually a result of the awards or positive reinforcements we have had in the past. However peoples behaviours also influence their surroundings. Skinner ignored the large number of causes of behaviour. Freud also deeply believed in determinism. According to Freud, people are determined by certain unconscious feelings, outside their consciousness. Minor occurrences like referring to a person with another persons name are a result of fixed causes in the persons motivational system. Freudian slips are involuntary but motivated errors that reveal a persons true desires. According to the Psychodynamic approach internal techniques like defence mechanisms verify the type of behaviours people will have as adults. People are developmentally oriented and will biologically grow in relation to the satisfaction of their natural ability if inner circumstances are positive. However, this differs with Freuds opinion of humans as basically savage beasts, whose hostile drives and volatile sexuality can only be managed by the procedure and arrangement of civilization. Freud was negative towards human nature and saw the instinctive desires of the id as driving people near the self -centred gratificati on of primitive desires. According to the biological approach behaviour is determined by a persons chromosome and inner systems (Eysenck, 1994). When looking at mental disorders this method expresses that the patient is not to blame for their illness. Their biology inclines them to certain situations thereby making it unmanageable unless their biological make up is influenced. This has been supported to an extent, with the understanding that schizophrenia is caused by extreme chemicals in the brain that carries messages. The chaos theory and butterfly effect are an example that show that while psychology is deterministic it is best explained as probabilistic. On the other hand the humanistic approach argues that people have freewill. Carl Rogers argued that people have an inborn desire for positive growth and self-actualisation (Gross, 2009). An individual should be responsible for their behaviour. Rogers suggested client centred therapy where the therapist is known as a facilitator whose job is to help patients exercise free will. Humanistic psychologists argue that the notion that people are controlled by external forces is wrong. However Rogers also looked at the bad side of people and he quoted that, in my experience, every person has the capacity for evil behaviour. I, and others ,have had murderous and cruel impulses, desires to hurt, feelings of anger and rage ,desires to impose our wills on others à ¢Ã¢â€š ¬Ã‚ ¦ whether I or anyone, will translate these impulses into behaviour depends, it seems to me ,on two elements : social conditioning and voluntary choiceà ¢Ã¢â€š ¬Ã‚ ¦I believe that theoretically at least, every evil behavio ur is brought about by varying degrees of these elements (Rogers,1982 cited in Gross,2009:225). A problem for free will is causality. Free will would imply that nothing triggers an action; someone showing only random behaviour would be listed as mentally ill. Free will needs to clarify what triggers actions to occur or else behaviours are predicted to be determined. The ethical argument assumes people have free will. According to this, in order to expect ethical accountability, people must acknowledge the notion of free will. If a persons behaviour is determined by things that they cannot control then the person cannot be accountable for their actions (Hospers, 1997). However, on the other hand, laws require that grown up people do have individual accountability for their actions and so society is indirectly in favour of free will (Teichman Evans, 1999). Soft determinism is an approach that argues that all acts are caused, but only those that are not coerced or constrained are free (Gross, 2009:211). William James supported this approach which is average in relation to the two extreme opinions. According to James effort, or the impression of effort, is the main personal sign that free will has taken place. James also specified that , if our actions have, as their proximate ,immediate cause, processing by a system such as conscious mental life, t hen they count as free ,rational, voluntary, purposive actions (Gross,2009:220). Fromm claims that people are both part of the environment and also unrelated to it. People formed primitive dogmas and religious doctrines to allow them to feel less detached from the world. In Europe until lately the Catholic Church accomplished this position of giving a feeling of security. The church intervened between God and humankind, ensuring deliverance but in the course restricting human liberty (Gross, 2009). I believe we are influenced by our nature which is a combination of what we get from our genes and what we learn from our environment. Sometimes we are forced to make decisions and only get options that are forced upon us by the circumstances we are in. Those circumstances may be a direct result of previous decisions or may largely be decided by luck. Things do not usually turn out the way we really want it. I would agree that people are free to make choices that shape their lives, but, on the contrary people are related to society and consequently ones behaviour can have an effect on others despite the insignificance of the behaviour. I think the notion of cause and effect comes in the picture because there is the notion of right and wrong and the existence of society. For me then, behaviour is significant in both free will and determinism. The way you act is influenced by freedom to make choices in your life, however if put to mind, the decisions are more determined by environment and by current surroundings. (1589) How I have used feedback I have changed the way I used to put my full stops after writing a sentence and I have also worked on using shorter and understandable sentences. I have also sorted the areas where writing was in places, over complex and ungrammatical. I have also put references where they were missing and have also put the word count at the end of my essay.